About Ag Care Connect
Ag Care Connect is a practical support initiative for agricultural producers — and the first available tool is TapRoot.
It exists to support mental wellbeing in agriculture — in ways that fit the realities of our work, our seasons, and the pressure that often goes unseen.
This isn’t about fixing people or pushing them into services that don’t fit. It’s about connection, early check-ins, and practical support that feels familiar, respectful, and useful.
Why Ag Care Connect exists
Farming, ranching, fishing, and land-based work come with unique stresses — long hours, isolation, financial pressure, weather uncertainty, family dynamics, and responsibility that doesn’t switch off.
Too often, mental health support shows up late, or in ways that don’t reflect how agricultural life actually works. By the time we reach a breaking point, we may already feel alone, misunderstood, or reluctant to ask for help.
Ag Care Connect was created to help close that gap — starting with practical, early-stage tools like TapRoot, with additional supports developed over time alongside producers.
What makes this different
Ag Care Connect is shaped around how producers actually connect and support one another — beginning with practical, early-stage tools like TapRoot.
- Focus on early, everyday check-ins — not just crisis response
- Peer-informed approaches grounded in shared experience
- Tools designed to be practical, optional, and low-pressure
- An understanding of seasonality, workload, and rural realities
This work meets us where we are — whether that’s quietly checking in with ourselves, talking with a peer, or learning how to better support one another.
By producers, for producers
Ag Care Connect is being developed by people who know agricultural life firsthand, alongside others who work closely with us and understand the landscape.
The goal is not to import solutions from outside agriculture, but to build something that feels familiar, grounded, and trustworthy — because it reflects lived experience.
Producers continue to be involved in shaping this work — including the development and piloting of TapRoot — helping ensure that what’s created is practical, relevant, and actually used.
What you’ll find here
Ag Care Connect is growing. TapRoot is the first available tool, with additional supports being developed over time alongside producers.
This site is a place to explore, learn, and stay connected as the work continues to grow.
Be part of shaping what comes next
Ag Care Connect is not being built for producers without their input — it’s being built with them.
If you’re a producer and want to have a voice in how this work takes shape, there will be opportunities to share perspective, experience, and feedback as development continues.
This work is stronger when it reflects the diversity of people, commodities, regions, and realities across agriculture.
Land acknowledgement
Ag Care Connect operates on lands stewarded by Indigenous Peoples across what is now known as Canada. We recognize Indigenous food systems, land-based knowledge, and ongoing relationships to land and water, and we are committed to entering this work with humility, respect, and reciprocity.